401+非常有用的强效词汇来增加转化率

2019-07-26 17:32:00
小熊
原创
10115
摘要:有没有想过为什么有些网站会不断发布病毒式帖?或者,为什么有些品牌的产品在竞争乏力的情况下却能在货架上一飞冲天?或者,为什么你无法抗拒点击一个你知道是一个低级的销售页面的链接?
有没有想过为什么有些网站会不断发布病毒式帖?
或者,为什么有些品牌的产品在竞争乏力的情况下却能在货架上一飞冲天?
或者,为什么你无法抗拒点击一个你知道是一个低级的销售页面的链接?
答案很简单。

这些品牌拥有精明的营销人员,他们会有效使用强效词汇。

这些强有力的话语会引发情感反应,并带来一些严重的冲击,让我们点击广告、分享博客文章和从销售页面购买。
但这些强有力的词汇是如何发挥作用的呢?


有影响力的话语可以提高你的营销效果:


唤起情感:人们与情感联系,而不是语言。研究表明,引发情绪(焦虑、娱乐)的内容比那些不“情绪化”的内容更容易被分享。强有力的话语是唤起这些“高唤醒”情绪的关键。例如“瞬间”、“错误”和“滑稽”等词。


引发好奇心:好奇心可能会害死猫,但它会让营销者的生活更容易。研究发现好奇心是病毒传播最强大的诱因之一。由于我们很难抑制自己的好奇心,战略性地使用强势词汇让我们几乎不可能不点击、分享和阅读。引发好奇心的强势词汇包括“揭露”、“证明”和“荒谬”等。

下面就提供 401+的强效词汇列表( 英文版部分)。

Happiness
Indulgence
Prestige
Humor
Gravity

Heartwarming
Guilt
Expensive
Funniest
Gargantuan

Inspiring
Guilt-free
Glamorous
Hilarious
Gigantic

Profound
Indulgent
Luxurious
Laugh
Huge

Zen
Obsessed

Ridiculous
Intense

Alive
Ravenous


Massive

Light
Lazy


Gripping

Healthy



Goddamn





Seriously

Memorability
Novelty
Lust
Simplicity
Beauty

Captivate
Challenge
Begging
Basic
Adorable

Genius
Discover
Crave
Cheat-Sheet
Awe-Inspiring

Memorable
Extraordinary
Decadent
Easy
Beautiful

Undeniable
Hack
Delirious
Effortless
Breathtaking

Unforgettable
Latest
Fantasy
Ingredients
Dazzling

Unpopular
Life-changing
Forbidden
Minimalist
Gorgeous

Impressive
Magic
Irresistible
On-Demand
Stunning

Embarrassing
Miracle
Naked
Painless
Swoon


New
Provocative
Rules
Swoon-worthy


Remarkable
Seductive
Savvy



Revolutionary
Sexy
Simple



Sensational
Sinful
Step-by-Step



Shocking
Tantalizing
Stupid-simple



Spoiler
Satisfy
Tricks



Startling

Tweaks



Suddenly





Surprising





Unexpected





Strange





Weird





Odd





Unusual




Excitement
Impatience
Sadness
Savagery
Completeness
Greed
Bold
Amp
Alarming
Agonizing
Completely
Affordable
Exciting
Blast
Crushing
Apocalypse
Copy
Bargain
Fascinating
Ignite
Dead
Armageddon
Detailed
Barrage
Intriguing
Jumpstart
Deceptive
Battle
Essential
Bonus
Riveting
Kickstart
Devastating
Corrupt
Impenetrable
Budget
Tempting
Launch
Excruciating
Crazy
Meticulous
Cheap
Thrilling
Quick-start
Exposed
Deadly
Overcome
Convert
Transform
Speedy
Heartbreaking
Disgusting
Painstaking
Double

Supercharge
Sadly
Fight
Practical
Drive

Turbocharge
Shaming
Frenzy
Recreate
Forever

Smuggle
Suffer
Hate
Replicate
Free


Avoid
Insane
Relentless
Immediately


Demoralizing
Lunatic
Ultimate
Increase


Problem
Menacing
Master
Instantly



Painful
Perfect
Money



Poison
Super
Never



Rowdy
Create
Now



Sabotaging
Step-by-Step
Off-limits



Savage
Best
Overnight



Sins
Truly
Profit



Struggle
Packed
Promote



Treacherous
Extremely
Sale



Uncontrollable
Deep
Today



Vicious
Better
Triple



Violent

Unlimited



Weak

Envy



Wild

Master



Dying

Lucrative



Horrifying

Steal



Attack





Traumatized





Insult





Horribly





Hell


Authority
Exclusivity
Pride
Safety
Mind-Blowing

Absolute
Admit
Absurd
Accuse
Alluring

All-Inclusive
Breaking
Achieve
Assault
Amazing

Authentic
Confess
Awkward
Beware
Astonishing

Authoritative
Confession
Blunder
Broke
Astounding

Authority
Divulge
Clueless
Catastrophe
Awesome

Backed
Elite
Cringeworthy
Caution
Badass

Bona fide
Emerging
Dumb
Cheat
Bomb

Complete
First
Fail
Dangerous
Brilliant

Comprehensive
Hidden
Fail-Proof
Diagnosed
Catapult

Conclusive
Insider
Failure
Dirty
Charming

Definitive
Little-known
Faux Pas
Emergency
Defying

Document
New
Fool
Ethical
Delicious

Expert
Popular
Foolish
Exactly
Delightful

Final
Priceless
Idiot
Fierce
Dreamy

Formula
Rare
Lame
Hoax
Epic

Genuine
Release
Last
Horror
Explosive

Guaranteed
Reveal
Mediocre
Jeopardy
Exquisite

Honest
Secret
Mistake
Lifetime
Greatness

Ironclad
Sly
Obvious
Protect
Heavenly

Legitimate
Sneak-Peek
Pitiful
Provoke
Incredible

Literally
Sneaky
Reject
Punch
Jaw-dropping

Official
Special
Rookie
Recession-Proof
Kickass

Powerful
Stealthy
Ruin
Sacred
Legendary

Proven
Trend
Senseless
Safe
Mesmerizing

Psychological
Truth
Shameful
Scam
Mouth-watering

Reliable
Unadulterated
Silly
Scared
Nail

Report
Unconventional
Stupid
Shaking
Spellbinding

Research
Uncovered
Success
Signs
Sublime

Results
Undercover
Threaten
Survive
Triumph

Solution
Underused
Triggers
Terrifying
Unbelievable

Strategy
Unique
Unknowingly
Unstoppable
Unleashed

Studies
Unseen
Useless
Belong
Polarizing

Surefire
Untapped
Waste
Promise
Dominate

Validate
Worst

Stop


Masterclass





举个例子:

1. 警告!你在吃这种可以杀死你的食物吗?

2.发芽的土豆有毒,不能吃


这两个标题,哪一个会勾起你点击查看的欲望呢?


关于完整的强力营销词汇,请见附件。


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